Civil Rights & Civic Engagement
Media Requests Management | Top-Tier Media
While working at UnidosUS, the largest Hispanic civil rights and advocacy organization in the U.S., I managed media requests and coordinated interviews between policy experts and top-tier national outlets including print (The Washington Post, USA Today, Newsweek, Forbes), broadcast (ABC News, CNN, NBC News, MSNBC), and wire services (Associated Press), ensuring timely and accurate dissemination of key advocacy messages.
Media Requests Management | Spanish-Language Media
Served as liaison to arrange interviews with leading Spanish-language media across television (Univision, Telemundo, CNN en Español), print (Agencia EFE), and digital platforms, facilitating culturally relevant coverage on civil rights, equity, and Latino empowerment.
Media Mentions & News on Social Networks
Supported the execution of social media strategies by developing and scheduling bilingual content for platforms including Facebook, Twitter, Instagram, and LinkedIn featuring media mentions and timely news, enhancing UnidosUS’s visibility and engagement.
UnidosUS ¡Adelante! 2020 Campaign
Contributed to the ¡Adelante! campaign by developing bilingual digital and social media toolkits for channels such as Facebook, Twitter, Instagram, and email newsletters aimed at increasing Latino civic engagement through voter education and leadership development.
Project Management & Social Media Content – AARP & UnidosUS Partnership
Led project management and bilingual social content creation for a collaborative campaign on Facebook, Twitter, Instagram, and LinkedIn between AARP and UnidosUS, focused on health and economic empowerment of the Latino community during the COVID-19 pandemic.
UnidosUS Annual Conference and Marketplace
Collaborated with creative teams to develop bilingual digital and social media toolkits for UnidosUS’s first virtual Annual Conference across Facebook, Twitter, Instagram, LinkedIn, and email, ensuring content was timely, compelling, and aligned with community needs.
Social Media Copy for the 2020 UnidosUS Capital Awards
Created engaging bilingual social media copy across Facebook, Twitter, Instagram, and LinkedIn to promote the UnidosUS Capital Awards, highlighting bipartisan leaders championing Latino empowerment policies.
Digital & Social Media Tool Kit Development: The Latino Community in the Time of Coronavirus
Supported policy communication by producing bilingual social media content and shareable graphics for Facebook, Twitter, Instagram, and LinkedIn to elevate the report on COVID-19 inequities affecting Latino and immigrant communities and advocate for inclusive government responses.